Privacy Policy
Last Updated: October 29, 2025
MakautInfo ("we," "us," or "our") operates the website www.makaut.info (the "Website"). We are committed to protecting your privacy and ensuring transparency in how we collect, use, and safeguard your personal information. This Privacy Policy explains our practices in compliance with applicable Indian laws, including the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 ("SPDI Rules"), and the Digital Personal Data Protection Act, 2023 ("DPDP Act"), to the extent applicable.
By accessing or using the Website, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please do not use the Website.
1. Information We Collect
a. Information You Provide Voluntarily
- Contact Information: Name, email address, phone number, or other details when you:
- Subscribe to our newsletter.
- Comment on blog posts.
- Fill out contact forms or surveys.
- Reach out via email at contact@makaut.info.
- User-Generated Content: Comments, reviews, or any content you post publicly on the Website.
b. Information Collected Automatically
When you visit the Website, we (or our third-party service providers) may automatically collect:
- Technical Data:
- IP address
- Browser type and version
- Operating system
- Device information
- Referring website
- Pages viewed and time spent
- Cookies and Tracking Technologies:
- Essential Cookies: Required for Website functionality (e.g., loading pages).
- Analytics Cookies: Help us understand how visitors use the Website (via Google Analytics).
- Advertising Cookies: Used by Google AdSense and affiliate partners to serve personalized ads based on your browsing behavior.
You can manage cookie preferences via your browser settings. Disabling cookies may affect Website functionality.
c. Information from Third Parties
- Google AdSense: Collects data about your interactions with ads (e.g., clicks, impressions) to serve interest-based advertising.
- Affiliate Partners (e.g., Amazon Associates, educational platforms): May collect data when you click affiliate links or make purchases.
2. How We Use Your Information
We use collected information for the following legitimate purposes under the DPDP Act and SPDI Rules:
| Purpose | Legal Basis |
|---|---|
| Deliver and improve Website content and user experience | Legitimate Interest |
| Send newsletters, updates, or promotional emails (with consent) | Consent |
| Respond to inquiries or support requests | Contractual Necessity |
| Display personalized ads via Google AdSense and affiliates | Consent / Legitimate Interest |
| Analyze Website traffic and performance (Google Analytics) | Legitimate Interest |
| Detect and prevent fraud, spam, or security threats | Legal Obligation / Legitimate Interest |
| Comply with legal or regulatory requirements | Legal Obligation |
3. Sharing Your Information
We do not sell your personal data. We may share information only with:
| Third Party | Purpose | Privacy Policy |
|---|---|---|
| Google AdSense & Analytics | Advertising and analytics | Google Privacy Policy |
| Affiliate Networks (e.g., Amazon, educational platforms) | Track referrals and commissions | Respective partner policies |
| Hosting & Cloud Providers (e.g., AWS, Indian data centers) | Store and serve Website data | Contractual safeguards |
| Legal Authorities | When required by law (e.g., court order) | As mandated |
All third-party processors are bound by contractual obligations to protect your data and use it only for specified purposes.
4. Data Security
We implement reasonable security practices as required under the SPDI Rules, including:
- SSL encryption for data in transit
- Firewalls and access controls
- Regular security audits
- Data minimization and pseudonymization where feasible
However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.
5. Data Retention
We retain personal data only as long as necessary:
| Data Type | Retention Period |
|---|---|
| Contact form submissions | 12 months |
| Comments | Indefinitely (unless deleted by user) |
| Analytics data | Up to 26 months (Google Analytics default) |
| Email subscriptions | Until unsubscribed |
Data is deleted or anonymized when no longer required for legal, operational, or legitimate purposes.
6. Your Rights Under Indian Law
As a data principal under the DPDP Act, you have the right to:
- Access – Know what personal data we hold about you.
- Correction – Rectify inaccurate or incomplete data.
- Erasure – Request deletion of your data (subject to legal obligations).
- Withdraw Consent – Stop email newsletters or cookie-based tracking.
- Grievance Redressal – File a complaint with our Grievance Officer.
How to Exercise Your Rights
Email us at: contact@makaut.info
Subject Line: "DPDP Rights Request – [Your Name]"
We will respond within 30 days as required by law.
7. Children's Privacy
The Website is not intended for individuals under 18 years of age. We do not knowingly collect personal data from children. If we become aware of such collection, we will delete the data immediately.
8. Third-Party Links
The Website may contain links to external sites (e.g., affiliate partners, educational resources). We are not responsible for their privacy practices. Review their policies before sharing information.
9. Changes to This Privacy Policy
We may update this policy to reflect legal, technical, or operational changes. The "Last Updated" date will be revised accordingly. Continued use of the Website after changes constitutes acceptance of the updated policy.
10. Grievance Officer (Mandatory under IT Rules, 2011)
Name: Grievance Officer, MakautInfo
Email: contact@makaut.info
Response Time: Within 1 month of receiving a grievance.
Contact Us
For any questions about this Privacy Policy, please contact:
Email: contact@makaut.info
Website: www.makaut.info
This Privacy Policy is governed by the laws of India. Any disputes shall be subject to the exclusive jurisdiction of courts in Kolkata, West Bengal.
